For the better part of 40 years, Michael Gerber has been encouraging business owners to work “on, not in” their business. In this interview of Built to Sell Radio, you’ll hear some of Gerber’s sage advice and get a summary of his new book, Beyond The E-Myth, including:
– Why every company should be built as a product to sell.
– The four stages of building a sellable company.
– How to engage “the beginner’s mind.”
– The four roles of every founder.
– The hierarchy of growth.
Listen now to hear Gerber’s episode on Built to Sell Radio.
For the better part of 40 years, Michael Gerber has been encouraging business owners to work “on, not in” your business. That’s exactly what we do with business owners that leverage The Value Builder System™. Each month, business owners get focused time with one of our Certified Value Builders to help you build your company as if it were a product to sell. Get started by completing your Value Builder Questionnaire and find out how you score on the eight factors that drive your company’s value:
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