Do You Know How Your Client’s Make The Decision To Buy What You Sell? Have you ever given any thought as to how your clients make that all important decision as to whether or not they will buy your product or service? What is it EXACTLY that triggers their buy / don’t buy button? Is… Read more »
Posts Categorized: Small Business Marketing
Does Your Business Need More Leads?
The most expensive and difficult function of any business is acquiring new customers. The reason it’s difficult has nothing to do with you, your business, or your marketing. It has to do with the growth of the Internet and the tremendous number of scams and charlatans that lurk online offering every bogus product and service… Read more »
Can you really explode your revenue by 16 times?
Can You Really Explode Your Revenue By 16 times? Add up your toiletries in your bathroom, and then count how many of them you use daily. You will discover you use about 20% of them 80% of the time. Your business is no different. 20% of what you do every day at work is producing… Read more »
Do you know who your ideal client is?
Do you know your ideal client… even when you see them? Your ideal client is much different from your typical client. How? Your typical client NEEDS what you sell, and your ideal client WANTS what you sell. That difference is huge. Prospects may or may not buy what they need, but they always buy what… Read more »
Can changing your mindset really improve your business bottom line?
Most business owners start their own business based on their passion for what it is they do. Unfortunately, it takes much more than passion to build a successful business. You must have a specific vision for what it is you want your business to accomplish and the direction you want to take to produce the… Read more »
Check Out These “Before” And “After” Websites
Over the past several weeks, we’ve been discussing the fundamentals of marketing… • have something good to say • say it well • say it often Click here to review the video that explains the important factors that led to the creation of these fundamentals. Last week we continued our discussion about the second fundamental…… Read more »
Do You Know How To Turn Your Business Card Into A Lead Generating Machine?
Do You Know How To Turn Your Business Card Into A Lead Generating Machine? Your business card is the most often overlooked form of lead generation. In fact, most business owners never even consider the possibility that their business card should be driving prospects to them in droves. And yet, it can be one… Read more »
Do you know that Web 2.0 is the future of all marketing?
Do You Know That Web 2.0 Is The Future Of All Marketing? Have you noticed that your marketing efforts seem to be consistently losing their effectiveness? Have you experienced a steadily declining ROI (return on investment) with your marketing? Are you wondering why you’re spending more for marketing and advertising… but seeing declining numbers of… Read more »
The “Magic Formula” For Marketing
Over the past several weeks, we’ve been discussing the fundamentals of marketing… • have something good to say • say it well • say it often These three critical fundamentals were highlighted in the video I asked you to watch when we first met. Click here if you still haven’t watched it yet. Last week… Read more »
How Do You Create Marketing That Really Works?
How Do You Create Marketing That Really Works? You need revenue, and you need it fast. You spend all night writing an ad that beautifully describes your product or service. You include the fact that you’re convenient, have the lowest prices, the highest quality and have been in business since 1431 B.C. You pay a… Read more »
CBB Social Profiles - Follow Us