Over the past several weeks, we’ve been discussing the fundamentals of marketing… • have something good to say • say it well • say it often Click here to review the video that explains the important factors that led to the creation of these fundamentals. Last week we continued our discussion about the second fundamental…… Read more »
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Posts Categorized: Business Growth
Do You Know How To Turn Your Business Card Into A Lead Generating Machine?
Do You Know How To Turn Your Business Card Into A Lead Generating Machine? Your business card is the most often overlooked form of lead generation. In fact, most business owners never even consider the possibility that their business card should be driving prospects to them in droves. And yet, it can be one… Read more »
Do you know that Web 2.0 is the future of all marketing?
Do You Know That Web 2.0 Is The Future Of All Marketing? Have you noticed that your marketing efforts seem to be consistently losing their effectiveness? Have you experienced a steadily declining ROI (return on investment) with your marketing? Are you wondering why you’re spending more for marketing and advertising… but seeing declining numbers of… Read more »
The “Magic Formula” For Marketing
Over the past several weeks, we’ve been discussing the fundamentals of marketing… • have something good to say • say it well • say it often These three critical fundamentals were highlighted in the video I asked you to watch when we first met. Click here if you still haven’t watched it yet. Last week… Read more »
What Do You Need to Do to Get Your Business Ready to Sell?
In his recent article in Smart Business entitled, “How to get your business, and yourself, ready for sale,” author Adam Burroughs explores the key points of getting your business ready to sell. Burroughs points to the truism that, at some point, almost every business owner must sell his or her business. For this reason,… Read more »
How Do You Create Marketing That Really Works?
How Do You Create Marketing That Really Works? You need revenue, and you need it fast. You spend all night writing an ad that beautifully describes your product or service. You include the fact that you’re convenient, have the lowest prices, the highest quality and have been in business since 1431 B.C. You pay a… Read more »
How To Find A $100 Million Idea
Dr. David Bach is a Harvard-trained scientist, physician, and serial entrepreneur. Bach has founded and built three healthcare companies, each of which grew to over $100 million in value. His most recent exit was from Leprechaun LLC which became the fastest-growing company in America before it was acquired delivering a 90X return for his shareholders…. Read more »
Must You Fire Your Managers to Grow the Business?
Must You Fire Your Managers to Grow the Business? Building business value is a common goal among business owners. Many successful small business owners find that after years of growth, the company can begin to plateau. It can be frustrating if you and your longtime managers realize that all of the things that grew the… Read more »
Do you know how much each prospect is worth to your business?
Do You Know How Much Each Client Is Worth To Your Business? The lifetime value of each client is defined as the total gross profit that you accumulate from a customer over their lifetime of doing business with you less the acquisition cost and marketing expenses over their lifetime. When you know this value, you… Read more »
WP Curve Get Acquired By Go Daddy
In 2013, Alex McClafferty co-founded WP Curve, a company that provided IT support for people with a WordPress site. McClafferty and his partner stitched together a network of contract support professionals in developing countries and quickly grew the company. They hired a few managers, and by the beginning of 2016, McClafferty was already looking for… Read more »
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